Privacy Policy

1. Data Controller

In accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (GDPR) and Spanish Organic Law 3/2018 on Personal Data Protection (LOPDGDD), the data controller for your personal data is:

• Name: Lionel Fenestraz
• Address: Elche, Alicante, Spain
• Email: lionel@lionelz.com
• Website: https://lionelz.com

2. Personal Data Collected

Depending on how you interact with this website, we may process the following data:

• Contact form (HubSpot): name, email address, website URL, and the content of your message.
• Call booking (Google Calendar): name and email address provided when selecting a time slot.
• Browsing data (Google Analytics 4): anonymised IP address, pages visited, session duration, traffic source, device type and operating system. No data that directly identifies you is collected.

3. Purposes of Processing

• Handling enquiries: responding to messages sent through the contact form.
• Service delivery: managing the contractual relationship with consulting clients (Google Ads, Meta Ads, CRO).
• Statistical analysis: measuring website performance and improving user experience using aggregated, anonymised data.
• Meeting scheduling: coordinating free diagnostic calls or working sessions.

4. Legal Basis for Processing

• Consent (Art. 6(1)(a) GDPR): when you complete the contact form and agree to the use of non-essential cookies.
• Performance of a contract (Art. 6(1)(b) GDPR): for processing client data in the context of a contracted service.
• Legitimate interest (Art. 6(1)(f) GDPR): for anonymised website analytics to improve our content and services.

5. Retention Period

Contact data will be retained for as long as necessary to handle your request and, where a business relationship is established, for the duration of that relationship plus the applicable legal limitation period (generally 5 years under Spanish civil law). Anonymised web analytics data is retained according to the retention settings configured in Google Analytics 4 (14 months by default).

6. Recipients and International Transfers

Your data may be shared with the following service providers acting as data processors:

• Google LLC (USA) — Google Analytics 4 and Google Calendar. International transfers are covered by Standard Contractual Clauses approved by the European Commission. Privacy policy: policies.google.com/privacy.
• HubSpot, Inc. (USA) — contact form management. Transfers are covered by Standard Contractual Clauses. Privacy policy: legal.hubspot.com/privacy-policy.

No data will be disclosed to third parties except as required by law.

7. Your Rights

Under applicable law, you have the right to:

• Access: obtain confirmation of whether we process your personal data and a copy of it.
• Rectification: request correction of inaccurate data.
• Erasure ("right to be forgotten"): request deletion of your data when it is no longer necessary.
• Objection: object to processing based on legitimate interest.
• Restriction: request restriction of processing in certain circumstances.
• Portability: receive your data in a structured, machine-readable format.
• Withdrawal of consent: at any time, without affecting the lawfulness of prior processing.

To exercise any of these rights, please send an email to lionel@lionelz.com stating the right you wish to exercise and attaching a copy of your identity document. You also have the right to lodge a complaint with the Spanish Data Protection Authority (AEPD): www.aepd.es, or with the supervisory authority of your country of residence.

8. Cookies

This website uses first-party and third-party cookies. For more information, please see our Cookie Policy.

9. Security

We have implemented the technical and organisational measures necessary to ensure the security of your personal data and to prevent its alteration, loss, unauthorised processing or access, taking into account the state of the art, the nature of the data stored and the risks to which they are exposed.

10. Changes to This Policy

We reserve the right to update this privacy policy at any time. We recommend reviewing it periodically. The date of the last update is shown at the top of this page.